Business: How to monetize your Social Media


For many Influencers and Brand Ambassadors, using Social Media is also a great source of an additional income. By partnering with different brands and building out your Personal Brand, you can quickly make up to hundreds of extra dollars per week. But how do you do this correctly so you create a constant cash flow with your profiles? Social Media expert Cindy will share you her tips and tricks in this article.

The secret to success is consistency!

Start with your profiles

Your Social Media channels are your company’s online business card. Building eye-catching and strong visual profiles is therefore a necessity if you want to build something in the long run. We would like to list for you what you should definitely not forget when creating them and which social media channels are of ultimate importance if you would like to earn a little extra money online.

Make your biography clear and attractive

Add a Call-To-Action to each profile

Ensure that your branding is present on each platform

Once you have built your profiles, you can prepare the next step: your content strategy and how you can just make money thanks to your step-by-step plan!

Create a strategy and plan

Whatever you undertake in life, whether you are an entrepreneur or a brand ambassador, establishing clear goals, desires and a vision of the future is extremely important. After all, it would be easy if everything ran by itself once you made up your profiles. That is the ideal world, but the reality is completely different. We therefore advise every entrepreneur to build a structured content strategy before sending content out into the world.

Of course, this from a brand or company looks different than from a brand ambassador or influencer. Nevertheless, there are essential elements that cannot be missing in such a plan.

Take your pen and paper and write everything down so you can start working on your own content strategy after reading this article. Do you want to go deeper into this subject? Then quickly download the e-books ‘Content Guide’ and ‘Build your Social Media Calendar‘. Both will help you to create the best strategy possible!

How to monetize your Social Media

Of course, the most important thing to ensure that your Social Media profiles stand out and that you generate more reach is to post quality, educational and inspirational content. But there are additional ways to earn that extra income. And these are the most common ways:

1. Build your community

An additional way is by maintaining your contacts and connections. A personal tip that Cindy has applied tremendously hard over all the years. This is how she made sure she stayed top of mind with PR agencies, brands and Influencer Platforms. How can you do this too? We are happy to explain!

2. Use Affiliate Marketing

You’ve probably seen it already: influencers mentioning *affiliate link* on their stories, or the huge clickable links in a blog post. These links often lead to the product the influencer is posting and advertising about. But why exactly are they doing this?

Affiliate Marketing is an advertising model in which a company compensates third-party publishers to generate traffic or leads to the company’s products and services. The third-party publishers are affiliates, and the commission fee incentivizes them to find ways to promote the company.

3. Subscribe to Influencer Platforms

In addition to working out collaborations yourself and using Affiliate Marketing, you also have Influencer Platforms that you can subscribe to. An Influencer Marketing Platform is a software solution designed to assist brands with their Influencer Marketing Campaigns.

And did you know we recently started our own Influencer Platform? If you are enrolled in the Blogzine Academy for Influencers the focus is not on continuous pitching and “hoping” that you will win a collaboration.

The difference with other platform is that we are going to guide you 7/7 and 1:1, we make sure you create security, have access to all our contacts and just show them what your knowledge and experience is. We want you to get the best brand deals, correct fees and become Brand Ambassadors for your dream brands! And we will help you achieving those!

The very last step

Now that you’ve got everything in place, from your profiles to signing up for Affiliate and Collaboration platforms, it’s time to get everything in place behind them as well. Two important things every influencer should have are:

A Mediakit: A mediakit is also known as a press kit. A comprehensive media kit should include a description of what you do as an influencer, what you stand for, your contact information, social media stats, information about partnerships and collaborations, and testimonials from previous brands. Think of it as a resume of your work as an influencer.

A Price List: Include in your Mediakit the prices you are asking for each type of platform and it’s publication. From a TikTok video to Reels, Stories and a permanent Instagram post.

If you’re not sure on how to calculate the prices correctly, you can now download the e-book “Monetize your Social Media“. In this edition we do not only talk about price setting, we also go into detail about making money on Social Media, how to monetize on each platform, and so on. And if you have additional questions, you can contact us! We’re happy to help you!

Are you ready to make the most of your Social Media and career as an influencer or Brand Ambassador? Then we would love to help you realize all your projects and plans! Discover today how the Blogzine Academy can help you to generate a stable income thanks to the creation of original content! See you soon!

This article has been written by @CINDY VAN DYCK

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